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Whether it is an antiquated idea or a bright new one, companies flow a substantial portion of their value in intellectual property. Businesses that value their intellectual property as a strategic and indispensable business asset, protect intellectual property through the use of (1) patents, (2) trademarks or (3) copyrights. A patent applies to a specific product design; a trademark to a name, phrase or symbol; and a copyright to a written document.
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